Senior Event Marketing Manager, AWS Global Events

Amazon Web Services logoAmazon Web Services
Arlington, VA, US
$106K–$185K/yr
Posted
4/30/2025
Location
Arlington, VA, US
Job Type
fulltime
Posted 4/30/2025

Job Description

Lead global expo strategy and execution for AWS flagship events, driving customer engagement and measurable business results.
Join AWS Global Events as a Senior Event Marketing Manager to lead the expo program for flagship events like re:Invent and re:Inforce. This strategic role requires deep marketing expertise to design innovative expo environments that educate customers, engage partners, and deliver measurable business results. Success demands a blend of strategic vision, creative and analytical thinking, strong project management, and the ability to influence diverse stakeholders in a fast-paced environment. **Key Responsibilities:** * Lead end-to-end strategy, planning, and execution of expo experiences, including the AWS Village, for re:Invent and re:Inforce. * Manage complex relationships with AWS portfolio/product teams, marketing, creative, operations, and external vendors. * Align stakeholders on program objectives through strategic communication. * Create and maintain project timelines, budgets, and resource allocation plans. * Collaborate with creative teams for brand consistency and compelling storytelling. * Coordinate with technical teams for product demonstrations and interactive experiences. * Oversee vendor relationships and contracts for booth construction, staffing, and interactive elements. * Develop scalable frameworks for standardized expo execution and program expansion. * Drive booth traffic strategies, develop metrics, and optimize future programs. * Implement risk management and contingency plans for large-scale expo experiences. * Navigate ambiguity with clear decision-making and maintain program momentum. * Mentor workstream leads and build trusted relationships across all organizational levels. * Deliver creative approaches to improve customer experience at events. * Travel up to 20%. **Basic Qualifications:** * 6+ years of professional non-internship marketing experience. * Experience using data and metrics to measure impact and drive improvements. * Experience driving direction and alignment with large cross-functional teams and agency partners. * Proven experience managing large-scale events (in-person, virtual, and hybrid formats). **Preferred Qualifications:** * Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint. * Proficiency with Excel, Tableau, and Airtable for data manipulation and reporting. * Experience communicating results to senior leadership and stakeholders.

About Amazon Web Services

Amazon Web Services logo

Amazon Web Services, Inc. (AWS) is a subsidiary of Amazon that provides on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered, pay-as-you-go basis. Clients will often use this in combination with autoscaling. These cloud computing web services provide various services related to networking, compute, storage, middleware, IoT and other processing capacity, as well as software tools via AWS server farms. This frees clients from managing, scaling, and patching hardware and operating systems. One of the foundational services is Amazon Elastic Compute Cloud (EC2), which allows users to have at their disposal a virtual cluster of computers, with extremely high availability, which can be interacted with over the internet via REST APIs, a CLI or the AWS console. AWS's virtual computers emulate most of the attributes of a real computer, including hardware central processing units (CPUs) and graphics processing units (GPUs) for processing; local/RAM memory; hard-disk (HDD)/SSD storage; a choice of operating systems; networking; and pre-loaded application software such as web servers, databases, and customer relationship management (CRM).

Industry
Technology
Company Size
Founded

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