Senior Event Marketing Manager, AWS Global Events

Join AWS Global Events as a Senior Event Marketing Manager to lead the expo program for flagship events like re:Invent and re:Inforce. This strategic role requires deep marketing expertise to design innovative expo environments that educate customers, engage partners, and deliver measurable business results. Success demands a blend of strategic vision, creative and analytical thinking, strong project management, and the ability to influence diverse stakeholders in a fast-paced environment.

• *Key Responsibilities:**
• Lead end-to-end strategy, planning, and execution of expo experiences, including the AWS Village, for re:Invent and re:Inforce.
• Manage complex relationships with AWS portfolio/product teams, marketing, creative, operations, and external vendors.
• Align stakeholders on program objectives through strategic communication.
• Create and maintain project timelines, budgets, and resource allocation plans.
• Collaborate with creative teams for brand consistency and compelling storytelling.
• Coordinate with technical teams for product demonstrations and interactive experiences.
• Oversee vendor relationships and contracts for booth construction, staffing, and interactive elements.
• Develop scalable frameworks for standardized expo execution and program expansion.
• Drive booth traffic strategies, develop metrics, and optimize future programs.
• Implement risk management and contingency plans for large-scale expo experiences.
• Navigate ambiguity with clear decision-making and maintain program momentum.
• Mentor workstream leads and build trusted relationships across all organizational levels.
• Deliver creative approaches to improve customer experience at events.
• Travel up to 20%.
• *Basic Qualifications:**
• 6+ years of professional non-internship marketing experience.
• Experience using data and metrics to measure impact and drive improvements.
• Experience driving direction and alignment with large cross-functional teams and agency partners.
• Proven experience managing large-scale events (in-person, virtual, and hybrid formats).
• *Preferred Qualifications:**
• Experience designing and executing joint marketing plans with strategic alliance partners with a global footprint.
• Proficiency with Excel, Tableau, and Airtable for data manipulation and reporting.
• Experience communicating results to senior leadership and stakeholders.