Sr. Product Marketing Manager, Customer Storytelling, AWS AI

AWS is seeking a Senior Product Marketing Manager to drive compelling customer storytelling for our Generative AI Innovation Center. This role is crucial in demonstrating how organizations leverage AWS AI to achieve transformative business value.

• *Key Responsibilities:**
• Own and develop high-impact customer stories for the AWS Generative AI Innovation Center, showcasing customer journeys from ideation to enterprise-wide AI adoption.
• Collaborate with integrated marketing to feature customer success stories across various channels (campaigns, webpages, social media, sales enablement).
• Pilot innovative methods to bring AI customer stories to life through diverse mediums.
• Work closely with AI Innovation Center leaders, strategists, and scientists to translate customer adoption insights into compelling narratives.
• Define and track key metrics (KPIs) to measure marketing effectiveness and optimize storytelling initiatives.
• *Basic Qualifications:**
• 6+ years of product marketing experience, with a strong focus on developing engaging content and messaging.
• Proven experience in building, executing, and scaling cross-functional marketing programs.
• Ability to use data and metrics to drive continuous improvements in marketing efforts.
• *Preferred Qualifications:**
• Experience with customer segmentation, profiling, and targeting.
• Demonstrated ability to create exceptional customer storytelling.
• *Why AWS:**

Join a pioneering team at the world's most comprehensive cloud platform. AWS values diverse experiences, work-life harmony, an inclusive culture, and provides extensive mentorship and career growth opportunities.

• *Compensation:**

The base salary range for this position is $128,600 - $212,600/year, depending on market location, knowledge, skills, and experience. A total compensation package may include equity, sign-on payments, and comprehensive benefits.