Digital Marketing Specialist

Lead Reboot Monkey's global digital marketing strategy, driving brand presence, lead generation, and traffic for our B2B tech services.

• *Key Responsibilities:**
• Develop and execute comprehensive full-funnel digital marketing strategies and performance campaigns across Google, LinkedIn, and Meta.
• Design and optimize conversion funnels to generate sales-qualified leads, collaborating closely with sales and talent teams.
• Create and oversee high-impact content (blogs, social posts, newsletters, case studies) ensuring consistent brand voice and visual identity.
• Implement advanced SEO/SEM strategies, manage paid campaigns with a focus on ROI, and analyze performance using GA4, SEMrush, and similar tools.
• Oversee website strategy and optimization (UX, SEO, lead capture), including A/B testing and CRO experiments.
• Explore digital partnerships, guest posting, and backlink-building strategies to expand brand reach.
• *Required Qualifications:**
• Bachelor’s degree in Marketing, Communications, or a related field.
• 3-5+ years of hands-on digital marketing experience, ideally in B2B tech or IT services.
• Proven track record of building and optimizing multi-channel digital campaigns.
• Strong proficiency with tools like Google Ads, LinkedIn Ads, Meta Ads Manager, GA4, SEMrush, WordPress, Pipedrive, and Canva.
• Excellent copywriting, storytelling, and design abilities.
• Data-oriented mindset with deep understanding of performance marketing and analytics.
• Self-motivated, proactive, and comfortable in a remote-first, agile environment.