Job Description
Summary
Lead AI strategy and project execution for Marketing & Communications, driving innovation and efficiency through advanced solutions.
## Senior AI Project Manager, Marketing & Communications
Join our team to lead the strategy, integration, and execution of Artificial Intelligence (AI) solutions within the Marketing and Communications department. This role identifies high-impact AI opportunities and drives end-to-end implementation from concept through deployment, managing large-scale, complex projects to ensure successful delivery on time and within budget.
### Key Responsibilities:
- Lead the planning and management of project resources, budgets, timelines, and risks.
- Provide end-to-end project management support, including reporting, tracking deliverables, and documentation.
- Act as a liaison across teams, stakeholders, and vendors to ensure effective goal alignment and project progress.
- Motivate and direct cross-functional project teams within a matrixed environment.
- Evaluate project implications, recommend improvements, and provide strategic advisory.
- Translate business needs into technology action plans and effectively communicate with all organizational levels, including executives.
- Foster a culture of innovation by helping teams experiment, measure performance, and scale successful AI use cases.
- **Education:** Bachelor's Degree in Project Management, Business, or a related field; or an additional 4 years of relevant work experience.
- **Experience:** 5+ years as a Project Manager or Team Lead, with experience managing large budgets.
- Project Management Professional (PMP) Certification.
- Knowledge of Agile Scrum project methodologies and principles.
- Experience in digital transformation or technology implementation roles within a large organization, particularly using AI for marketing and communications.
- Experience establishing standards, governance, responsible use guidelines, and SOPs for AI technologies.
- Background in training team members on technology tools, best practices, and responsible AI use.
- Strategic project planning and lifecycle development.
- Strong stakeholder management and executive-level facilitation skills.
- Ability to establish relationships and influence across all levels of leadership, including the C-Suite.
- Excellent analytical skills to synthesize complex data into clear, concise executive presentations.
- Proficiency with Microsoft Office Applications.
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Company Details
About
CareFirst BlueCross BlueShield is a health insurance provider serving 3.5 million individuals and groups in Maryland and the Washington metropolitan area. It has dual headquarters in Baltimore, Maryland and Washington, D.C.