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Senior Project Manager - Marketing (Hybrid)

Washington, DC, US
Salary
$83K–$164K/yr
Job Type
fulltime
Posted
3 days ago

Job Description

Summary

Lead AI strategy and project execution for Marketing & Communications, driving innovation and efficiency through advanced solutions.

## Senior AI Project Manager, Marketing & Communications

Join our team to lead the strategy, integration, and execution of Artificial Intelligence (AI) solutions within the Marketing and Communications department. This role identifies high-impact AI opportunities and drives end-to-end implementation from concept through deployment, managing large-scale, complex projects to ensure successful delivery on time and within budget.

### Key Responsibilities:

  • Lead the planning and management of project resources, budgets, timelines, and risks.
  • Provide end-to-end project management support, including reporting, tracking deliverables, and documentation.
  • Act as a liaison across teams, stakeholders, and vendors to ensure effective goal alignment and project progress.
  • Motivate and direct cross-functional project teams within a matrixed environment.
  • Evaluate project implications, recommend improvements, and provide strategic advisory.
  • Translate business needs into technology action plans and effectively communicate with all organizational levels, including executives.
  • Foster a culture of innovation by helping teams experiment, measure performance, and scale successful AI use cases.
### Qualifications:
  • **Education:** Bachelor's Degree in Project Management, Business, or a related field; or an additional 4 years of relevant work experience.
  • **Experience:** 5+ years as a Project Manager or Team Lead, with experience managing large budgets.
### Preferred Qualifications:
  • Project Management Professional (PMP) Certification.
  • Knowledge of Agile Scrum project methodologies and principles.
  • Experience in digital transformation or technology implementation roles within a large organization, particularly using AI for marketing and communications.
  • Experience establishing standards, governance, responsible use guidelines, and SOPs for AI technologies.
  • Background in training team members on technology tools, best practices, and responsible AI use.
### Required Skills:
  • Strategic project planning and lifecycle development.
  • Strong stakeholder management and executive-level facilitation skills.
  • Ability to establish relationships and influence across all levels of leadership, including the C-Suite.
  • Excellent analytical skills to synthesize complex data into clear, concise executive presentations.
  • Proficiency with Microsoft Office Applications.
### Salary Range: $82,728 - $164,307


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Company Details

Founded:1937
Headquarters:Washington, DC

About

CareFirst BlueCross BlueShield is a health insurance provider serving 3.5 million individuals and groups in Maryland and the Washington metropolitan area. It has dual headquarters in Baltimore, Maryland and Washington, D.C.

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