
Account-Based Marketing Manager , Namer Strategic Customer And Partner Marketing
Job Description
Summary
Manage and execute high-impact Account-Based Marketing (ABM) programs for AWS enterprise customers to drive pipeline and revenue.
Amazon Web Services (AWS) is seeking a strategic and results-driven Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for enterprise customers within a designated territory. This role focuses on accelerating pipeline and revenue growth through data-driven, multi-channel campaigns, requiring strong project management and analytical skills.
- *Key Responsibilities:**
- Design and execute targeted ABM campaigns (1:1, 1:few) aligned with sales goals for measurable business impact.
- Build strong relationships with sales teams to translate account priorities into effective marketing programs.
- Analyze customer data and market trends to inform campaign strategy and optimization.
- Implement multi-channel programs (events, digital, direct) for personalized customer experiences.
- Collaborate with regional and global marketing teams to ensure program alignment and share best practices.
- Track program performance, manage budgets, and optimize approaches for maximum ROI.
- Drive operational excellence through process standardization and documentation.
- *Basic Qualifications:**
- 5+ years of professional marketing experience (non-internship).
- Experience building, executing, and scaling cross-functional marketing programs.
- Background in a B2B high-tech products/services environment.
- Proficiency with marketing automation (e.g., Marketo) and CRM systems (e.g., Salesforce).
- Experience with data analysis tools like Excel or Tableau.
- *Preferred Qualifications:**
- MBA.
- 7+ years in acquisition marketing or channel programs.
- Experience with ABM platforms (e.g., 6sense, Demandbase) and marketing analytics tools.
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Company Details
About
Amazon Web Services, Inc. (AWS) is a subsidiary of Amazon that provides on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered, pay-as-you-go basis. Clients will often use this in combination with autoscaling. These cloud computing web services provide various services related to networking, compute, storage, middleware, IoT and other processing capacity, as well as software tools via AWS server farms. This frees clients from managing, scaling, and patching hardware and operating systems. One of the foundational services is Amazon Elastic Compute Cloud (EC2), which allows users to have at their disposal a virtual cluster of computers, with extremely high availability, which can be interacted with over the internet via REST APIs, a CLI or the AWS console. AWS's virtual computers emulate most of the attributes of a real computer, including hardware central processing units (CPUs) and graphics processing units (GPUs) for processing; local/RAM memory; hard-disk (HDD)/SSD storage; a choice of operating systems; networking; and pre-loaded application software such as web servers, databases, and customer relationship management (CRM).