Account-Based Marketing Manager , Namer Strategic Customer And Partner Marketing
Job Description
Summary
Drive AWS enterprise pipeline growth by designing and executing strategic, multi-channel Account-Based Marketing (ABM) programs.
- *Join Amazon Web Services (AWS) as an Account-Based Marketing (ABM) Manager to design and execute high-impact ABM programs for enterprise customers.** This role requires a strategic thinker with hands-on execution skills to drive measurable business outcomes through targeted marketing initiatives. You will own the end-to-end execution of territory ABM programs, developing data-driven, multi-channel campaigns that accelerate pipeline and revenue growth. Your work will combine strategic planning with direct implementation to achieve measurable business impact.
- *Key Responsibilities:**
- Design, execute, and optimize strategic 1:1 and 1:few ABM campaigns for enterprise accounts.
- Develop and implement multi-channel marketing programs, including partner marketing, events, digital, and direct initiatives.
- Build strong relationships with sales teams, translating account priorities into effective marketing strategies.
- Analyze customer data, buying signals, and market trends to inform campaign strategy and optimization.
- Drive operational excellence, manage program budgets effectively, and track/report on performance.
- Collaborate with the global ABM community to share learnings and best practices.
- *Basic Qualifications:**
- 5+ years of professional experience building and executing marketing programs in a SaaS/B2B company.
- Proficiency with marketing automation platforms (e.g., Marketo) and CRM systems (e.g., Salesforce).
- Strong data analysis skills using Excel or Tableau (e.g., pivot tables, charts).
- 3+ years of ISV experience in data, security, or AI.
- Experience in a B2B high-tech products/services environment.
- *Preferred Qualifications:**
- MBA.
- 7+ years of experience developing and managing acquisition marketing or channel programs.
- Experience with dedicated ABM platforms (e.g., 6sense, Demandbase) and advanced marketing analytics tools.
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Company Details
About
Amazon Web Services, Inc. (AWS) is a subsidiary of Amazon that provides on-demand cloud computing platforms and APIs to individuals, companies, and governments, on a metered, pay-as-you-go basis. Clients will often use this in combination with autoscaling. These cloud computing web services provide various services related to networking, compute, storage, middleware, IoT and other processing capacity, as well as software tools via AWS server farms. This frees clients from managing, scaling, and patching hardware and operating systems. One of the foundational services is Amazon Elastic Compute Cloud (EC2), which allows users to have at their disposal a virtual cluster of computers, with extremely high availability, which can be interacted with over the internet via REST APIs, a CLI or the AWS console. AWS's virtual computers emulate most of the attributes of a real computer, including hardware central processing units (CPUs) and graphics processing units (GPUs) for processing; local/RAM memory; hard-disk (HDD)/SSD storage; a choice of operating systems; networking; and pre-loaded application software such as web servers, databases, and customer relationship management (CRM).