Senior Marketing Associate - Social, U.S. Card Performance Marketing (Hybrid)

Capital One is hiring a **Senior Marketing Associate** to join our U.S. Card Performance Marketing team, specializing in Meta social channels. This hybrid role drives our customer acquisition strategy through focused testing, campaign implementation, and meticulous channel management. We seek a self-starter with a strong performance marketing background and an ownership mentality to thrive in a fast-paced environment.

• *Key Responsibilities:**
• Lead the planning and implementation of Meta campaigns (Facebook, Instagram).
• Scope and structure A/B tests (creative, audience, placements) to optimize results.
• Coordinate with internal teams (Compliance, Brand, Analytics, Tech) to execute end-to-end Meta strategies.
• Develop creative briefs and maintain the channel's creative library.
• Ensure well-managed processes, platform documentation, and timely campaign launches.
• Analyze performance data using Excel/Google Sheets; understand key performance marketing metrics.
• Prepare and present performance insights to stakeholders.
• Collaborate effectively with high-performing teammates and enterprise partners.
• *Basic Qualifications:**
• Bachelor's Degree or Military Experience.
• At least 2 years of experience in paid social marketing, specifically with Meta platforms (Facebook & Instagram).
• At least 1 year of experience trafficking Meta campaigns.
• At least 2 years of experience with Microsoft Excel and Google Sheets.
• At least 1 year of experience with Google Suite applications.
• *Preferred Qualifications:**
• At least 3 years of experience in paid social marketing with Meta in a performance marketing context.
• At least 2 years of ad operations experience, ideally at a digital marketing agency, with a strong background in Meta campaign management.
• Familiarity with producing and optimizing static and video creative for Meta.
• Experience with other social or digital marketing channels (e.g., YouTube, TikTok, Display).
• At least 2 years of experience in project management or at a digital marketing agency.