Senior Digital Content Creator

The Kogod School of Business at American University seeks a creative and detail-oriented **Digital Content Creator** to join its marketing and communications team. This role focuses on developing engaging multimedia content, managing social media, and overseeing email newsletters to support the school’s enrollment initiatives.

• *Key Responsibilities:**
• **Social Media Management:** Draft, create (using Canva), post, and schedule dynamic social media content following calendars.
• **Website Support:** Upload blog articles, draft web pages, and manage CRM contacts within the Content Management System (CMS).
• **Email Marketing:** Independently manage email newsletter projects, including writing, editing, list management, and distribution.
• **Content Creation:** Craft engaging, clear, and strategic copy for various digital platforms that complements visual content.
• **Event Coverage:** Provide live social media coverage and conduct interviews at events to support content development.
• **Quality Assurance:** Ensure all content adheres to Kogod’s branding, accessibility, and quality standards.
• **Digital Asset Management:** Organize and manage multimedia content for brand awareness and lead generation campaigns.
• *Required Qualifications:**
• Bachelor's degree or equivalent.
• 3-5 years of relevant experience in digital content creation or marketing.
• Exceptional writing, editing, and interviewing skills.
• Strong eye for design and ability to adhere to brand guidelines.
• Meticulous attention to detail (grammar, style, design).
• Proficiency with content management systems (CMS) and Canva.
• Excellent organizational and time management skills, with a practical approach to problem-solving.
• Strong understanding of the social media landscape and digital storytelling.
• Ability to contribute creative content ideas and strategies.
• Familiarity with interpreting research papers.
• *Preferred Qualifications:**
• 4-6 years of relevant experience.
• *Work Environment & Benefits:**
• **Modality:** Hybrid (On-campus 3-4 days/week).
• **Schedule:** Full-time, 35 hours per week.
• **Salary:** $65,000 - $70,000 annually.
• **Location:** Employees must reside in the District of Columbia, Maryland, or Virginia, or work on-site at the university.
• **Benefits:** Competitive package including 200% matching retirement plan and tuition benefits for staff and their families.

Join a dynamic team at a student-centered research institution in Washington, DC.