Manager, Tech Marketing Campaign Strategy

At Capital One, technology drives our mission to change banking for good. We harness real-time data, AI, machine learning, and cloud power to build innovative products and experiences for over 100 million customers.

We are seeking a seasoned **Manager, Tech Marketing Campaign Strategy** to lead large-scale integrated campaigns. This role is crucial for positioning Capital One as a technology leader, building awareness and credibility with technologist audiences around topics like AI, data, cloud infrastructure, and software engineering. You will be a true marketer, focused on authentic brand building, relationship development, and storytelling, with a strong emphasis on international markets, particularly India.

• *Key Responsibilities:**
• Develop and lead foundational Brand strategies in new international markets, raising Capital One’s profile as a leading tech company.
• Partner with US and in-country tech stakeholders, communications, and talent marketing teams to attract top tech talent in key markets, including Bangalore, India.
• Define campaign strategy and vision, leading the development and execution of external marketing campaigns with cross-functional teams (project management, creative, social, web, paid media, research).
• Manage relationships and contracts with external creative agencies from concept to production and delivery.
• Cultivate senior-level relationships with in-country stakeholders, ensuring strategies align with local goals.
• Generate and present regular, integrated reports on campaign and program KPIs to executive leadership.
• Propose innovative, market-appropriate ideas that strengthen Capital One's association with leading technology.
• Ensure robust governance across all campaign activities.
• *Who You Are:**

You are an **evidence-based marketer**—curious, flexible, and a compelling storyteller who simplifies complex topics. As a leader, you are authentic, empathetic, and courageous in communication, leveraging your expertise to inspire and drive results.

• *Basic Qualifications:**
• Bachelor’s Degree.
• 6+ years of experience in a campaign leadership role, focused on Brand awareness.
• 3+ years of international campaign experience (either at a Fortune 500 company or leading campaigns in a non-US market).
• 2+ years of marketing experience within the STEM sector.
• 2+ years of people leadership experience.
• *Preferred Qualifications:**
• Direct experience leading marketing campaigns in the India market.
• In-depth knowledge of AI and data topics.
• Experience targeting marketing campaigns to technologists (e.g., software engineers, data scientists, AI researchers).
• *Compensation & Location:**

Capital One offers a competitive salary and performance-based incentive compensation. Salary ranges vary by location:

• McLean, VA: $146,100 - $166,700
• New York, NY: $159,400 - $181,900
• Richmond, VA: $132,800 - $151,600
• *Note:** Capital One will not sponsor employment authorization for this position.