SIERRA CLUB logo

Director Of Marketing

Washington, DC, US
Salary
$115K–$125K/yr
Job Type
fulltime
Posted
8/5/2025

Job Description

Summary

Lead marketing strategy for Sierra Club's Green Ventures, driving fundraising and partnerships through compelling, data-driven campaigns.

Director of Marketing - Green Ventures & Partnerships

  • *Location:** Los Angeles, Washington D.C., or Remote
  • *Salary:** $115,000 - $125,000 annually
The Sierra Club seeks a high-energy Director of Marketing to lead strategic marketing and communications for its Green Ventures & Partnerships department. This role is crucial for elevating green business initiatives, corporate partnerships, impact investors, and values-driven fundraising campaigns that advance environmental, racial, economic, and gender justice.

  • *Key Responsibilities:**
  • Develop and implement integrated marketing strategies to drive revenue, participation, and awareness for fundraising events and campaigns.
  • Lead cross-channel campaign rollouts (social, digital, print, broadcast), managing timelines and ensuring effective execution.
  • Create compelling, on-brand pitch decks and presentation materials for fundraising, sponsorships, and stakeholder engagement.
  • Elevate the department's profile through targeted storytelling, strategic content, and audience-first messaging.
  • Oversee the creation and distribution of digital content across web, email, and social media, maintaining consistent voice and branding.
  • Serve as a key thought partner, translating complex programs into accessible narratives and ensuring integrated messaging across teams.
  • Monitor and analyze marketing and campaign performance, utilizing data to refine strategies and improve outcomes.
  • *Required Qualifications:**
  • 5+ years of experience in marketing, communications, or brand strategy, ideally within nonprofit, environmental, or social impact sectors.
  • Demonstrated success in creating and executing marketing strategies for fundraising events and high-impact campaigns.
  • Strong project management skills with the ability to manage multiple deliverables simultaneously.
  • Excellent written, verbal, and visual storytelling skills.
  • Proficiency in digital marketing, content strategy, and social media management.
  • Proven ability to work cross-functionally with internal teams and external collaborators.
  • Passion for environmental justice, sustainability, and the Sierra Club’s mission.
  • Commitment to continuously deepening understanding of systems of oppression and personal growth.
  • Possesses a constructive approach, can-do attitude, and authentic kindness.
  • *Preferred Qualifications:**
  • Experience working within an environmental nonprofit or mission-aligned organization.
  • Proficiency in marketing tools such as Canva, Adobe Creative Suite, Mailchimp, Salesforce, and analytics platforms.
  • Background in cultural, entertainment, or cause marketing; experience with media campaigns and influencers is a strong plus.


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Company Details

Founded:1892
Headquarters:Washington, DC

About

The Sierra Club is an American environmental organization with chapters in all 50 U.S. states, Washington D.C., and Puerto Rico. The club was founded in 1892, in San Francisco, by preservationist John Muir. A product of the progressive movement, it was one of the first large-scale environmental preservation organizations in the world. It has lobbied for policies to promote sustainable energy and mitigating global warming, as well as opposing the use of coal, hydropower, and nuclear power. Its political endorsements generally favor liberal and progressive candidates in elections.

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