Digital Content Writer And Strategist

## Digital Content Senior, Public Relations & Digital Communications

Join Freddie Mac's Public Relations and Digital Communications team as a Digital Content Senior. We are seeking a creative, results-oriented digital content writer and strategist passionate about storytelling and digital strategy. In this role, you will be crucial in developing compelling content across various digital channels to enhance Freddie Mac’s public image and support our mission of Making Home Possible.

### What You'll Do:

• *Digital Content Creation:**
• Write engaging short- and long-form content including thought leadership articles, blogs, web content, and email newsletters for B2B, B2C, and talent recruitment audiences.
• Conceptualize and pitch story ideas aligned with company messaging priorities.
• Manage content review processes, stakeholder feedback, and ensure timely production.
• Perform peer reviews, provide developmental editing, and mentor junior content contributors.
• Optimize existing content for diverse audiences, digital channels, and search/answer engines.
• *Content Strategy & Consultation:**
• Develop and execute content strategies for recruitment marketing, consumer content syndication, and other digital platforms.
• Advise internal clients on improving web content effectiveness, leveraging data, best practices, and SEO opportunities.
• Lead web content update projects in collaboration with web strategy managers and digital product owners.
• Stay informed on current communication trends to drive continuous improvement in tools, technology, and processes.

### What We're Looking For:

• **Experience:** 5-7 years of related digital communications and content strategy experience.
• **Education:** College degree in communications, journalism, or equivalent experience.
• **Communication Skills:** Outstanding written and verbal communication skills with expertise in both long- and short-form writing. (Writing samples and a writing test will be required).
• **Strategic Thinking:** Ability to understand and translate complex subject matter for multiple audiences; creative problem-solver connecting company objectives to compelling content.
• **Technical Acumen:** Strong understanding of communications planning, creation, publishing, monitoring, and measurement methods and tools.
• **Desired Plus:** Experience in public relations agency, media relations, financial services, housing industry, and/or Capitol Hill.

### Keys to Success in this Role:

• Exceptional writing, verbal, and editing skills with a detail-oriented approach.
• Creative thinker with a passion for storytelling across various formats.
• Ability to professionally incorporate stakeholder feedback.
• Strong relationship-building and client management skills.
• Excellent time management, juggling competing priorities effectively.
• Flexible, collaborative, and deadline-driven, thriving in fast-paced environments.
• *Salary Range:** This position offers an annualized market-based salary range of $93,000 - $139,000 and is eligible for an annual incentive program.