Website Manager (15137, Grade 28)

$74K–$133K/yr
Posted
2 weeks ago
Location
Wheaton, MD, US
Job Type
Posted 2 weeks ago

Job Description

Manage Montgomery Parks' website, ensuring accessibility, SEO, content quality, and digital marketing integration.
Montgomery Parks is seeking a highly organized **Website Manager** to oversee, optimize, and maintain the department's digital presence. **Key Responsibilities:** * Manage all aspects of the department's website, ensuring publishing standards and optimal performance. * Implement and enforce digital accessibility standards (WCAG 2.1 AA) across all web content and third-party plugins. * Develop and execute SEO strategies to enhance web traffic, engagement, and key performance indicators (KPIs). * Monitor and analyze website performance using analytics tools (e.g., Google Analytics), and report on KPIs, SEO metrics, and accessibility compliance. * Support digital marketing initiatives, including email campaigns and integration of relevant tools. * Manage and update website guidelines, ensuring quality control for content, graphics, video, and social media. * Navigate and manage content within WordPress (copy, images, video, tagging, SEO metadata). * Coordinate tasks with internal teams and external vendors for website enhancements, security, and ongoing maintenance. * Proactively monitor and address web security vulnerabilities, including DNS record management (SPF, DKIM, DMARC). **Required Qualifications:** * Bachelor's Degree in Communications, Journalism, Public Relations, English, Political Science, Marketing, or a related field. * Four (4) years of experience in journalism, marketing, or public affairs; OR an equivalent combination of education and experience totaling eight (8) years. * May require a valid, unencumbered driver's license. **Preferred Qualifications:** * Minimum two years of high-level web development experience. * Certification in web accessibility (e.g., WAS, CPACC, CPWA, Trusted Tester). * Bilingual/multilingual abilities. **Important Knowledge, Skills & Abilities:** * **Knowledge:** In-depth understanding of WCAG 2.1 AA, SEO best practices, web development principles (HTML, CSS, JavaScript, WordPress), UX design, content strategy, information architecture, and digital brand guidelines. * **Skills:** Proficiency in content management, SEO implementation, vendor assessment, training development, and graphic design software (e.g., Adobe Creative Suite). * **Abilities:** Strong attention to detail, analytical thinking, excellent verbal and written communication, creative problem-solving, and collaborative work ethic (especially with diverse teams). **Working Conditions:** Primarily office-based with hybrid telework available after six months. Requires driving and occasional work outside normal business hours.

About Maryland National Capital Park and Planning Commission

Industry
Financial Services
Company Size
Founded

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