Salary
$61K–$102K/yr
Job Type
fulltime
Posted
8/18/2025
Job Description
Summary
Lead global digital marketing strategy, driving brand growth, lead generation, and performance optimization for a B2B tech company.
Reboot Monkey is seeking a results-driven Digital Marketing Specialist/Manager to lead and execute our global digital marketing strategy. You will enhance our brand presence, generate leads, drive traffic, and support business development through targeted campaigns.
- *Key Responsibilities:**
- Develop and implement comprehensive full-funnel digital marketing strategies for B2B tech services.
- Manage and optimize performance campaigns across Google, LinkedIn, Meta, and other key platforms.
- Design and refine conversion funnels to generate sales-qualified leads for enterprise clients.
- Collaborate with Sales, Talent Acquisition, and Operations teams to align messaging and pipeline goals.
- Create and oversee high-impact content (blogs, social posts, newsletters, case studies, whitepapers).
- Ensure consistent brand voice and visual identity across all digital touchpoints.
- Implement advanced SEO strategies to improve organic presence.
- Plan and execute ROI-focused paid search/display/social campaigns.
- Monitor key performance indicators (KPIs) using tools like GA4, Pipedrive, Search Console, and SEMrush.
- Oversee website strategy, UX, SEO, and lead capture, collaborating with design/development teams.
- Conduct A/B tests and CRO experiments to optimize landing page performance.
- Explore digital partnerships, guest posting, and backlink-building initiatives.
- *Required Qualifications:**
- Bachelor’s degree in Marketing, Communications, or a related field (Master’s preferred).
- 3-5+ years of hands-on digital marketing experience, ideally in B2B tech or IT services.
- Proven success in building and optimizing multi-channel digital campaigns.
- Proficiency with Google Ads, LinkedIn Ads, Meta Ads Manager, PipeDrive, WordPress, GA4, SEMrush, Canva, or similar tools.
- Excellent copywriting, storytelling, and design-oriented skills.
- Data-driven mindset with deep understanding of performance marketing and analytics.
- Self-motivated, proactive, and comfortable in an agile, remote-first environment.
- *Expected Pay Range:** 500-700 Euros
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